{"id":12,"date":"2026-04-23T12:19:46","date_gmt":"2026-04-23T16:19:46","guid":{"rendered":"https:\/\/pepecapiro.com\/about\/"},"modified":"2026-04-23T12:19:46","modified_gmt":"2026-04-23T16:19:46","slug":"about","status":"publish","type":"page","link":"https:\/\/pepecapiro.com\/es\/about\/","title":{"rendered":"Sobre m\u00ed"},"content":{"rendered":"<div class=\"wp-block-group ppcapiro-hero is-layout-constrained wp-container-core-group-is-layout-15701bb7 wp-block-group-is-layout-constrained\">\n    \n    <h1 class=\"wp-block-heading\">25 a\u00f1os construyendo cosas que funcionan.<\/h1>\n    \n    \n    <p class=\"hero-subheadline wp-block-paragraph\">Ingeniero. Creativo. Estratega. Miami.<\/p>\n    \n<\/div>\n\n\n\n<div class=\"wp-block-group is-layout-constrained wp-container-core-group-is-layout-951bb200 wp-block-group-is-layout-constrained\">\n    \n    <p class=\"lead wp-block-paragraph\">I&#8217;m Pepe Capiro \u2014 a Miami-based consultant who helps businesses grow through AI, data strategy, and\n        brand identity. With 25+ years across engineering, IT, creative media, and technology consulting, I bring a rare\n        combination of left-brain precision and right-brain creativity to every project.<\/p>\n    \n<\/div>\n\n\n\n<div class=\"wp-block-group ppcapiro-story is-layout-constrained wp-container-core-group-is-layout-15701bb7 wp-block-group-is-layout-constrained\">\n    \n    <p class=\"section-label wp-block-paragraph\">Mi historia<\/p>\n    \n    \n    <h2 class=\"wp-block-heading\">Cuatro cap\u00edtulos. Un hilo conductor.<\/h2>\n    \n\n    \n    <div class=\"wp-block-group story-chapter is-layout-flow wp-block-group-is-layout-flow\">\n        \n        <h3 class=\"wp-block-heading\">Cap\u00edtulo 1: El Ingeniero<\/h3>\n        \n        \n        <p class=\"wp-block-paragraph\">I started my career as a mechanical engineer \u2014 solving physical problems, understanding systems, and learning\n            that everything is connected. That engineering mindset never left me. It&#8217;s how I approach every business\n            challenge today: understand the system before you try to fix it.<\/p>\n        \n    <\/div>\n    \n\n    \n    <div class=\"wp-block-group story-chapter is-layout-flow wp-block-group-is-layout-flow\">\n        \n        <h3 class=\"wp-block-heading\">Chapter 2: The Data &amp; IT Systems Builder<\/h3>\n        \n        \n        <p class=\"wp-block-paragraph\">I moved into IT and data systems at a time when businesses were just beginning to realize that data was an\n            asset, not just a byproduct. I built infrastructure, designed databases, and helped organizations make sense\n            of the information they were generating. I saw how the right data \u2014 presented clearly \u2014 could change\n            decisions overnight.<\/p>\n        \n    <\/div>\n    \n\n    \n    <div class=\"wp-block-group story-chapter is-layout-flow wp-block-group-is-layout-flow\">\n        \n        <h3 class=\"wp-block-heading\">Cap\u00edtulo 3: El Giro Creativo<\/h3>\n        \n        \n        <p class=\"wp-block-paragraph\">Then came the pivot that surprised even me. I founded Miami Creative Group \u2014 a production company focused on\n            video, photography, events, and brand experiences. For nearly a decade, I operated in the world of visual\n            storytelling, brand identity, and creative production. I worked with some of Miami&#8217;s most recognizable\n            brands and learned that creativity isn&#8217;t the opposite of strategy \u2014 it&#8217;s the highest form of it.<\/p>\n        \n    <\/div>\n    \n\n    \n    <div class=\"wp-block-group story-chapter is-layout-flow wp-block-group-is-layout-flow\">\n        \n        <h3 class=\"wp-block-heading\">Chapter 4: AI, Strategy &amp; Today<\/h3>\n        \n        \n        <p class=\"wp-block-paragraph\">Today, I sit at the intersection of all three. I use data, AI, and technology to help companies grow \u2014 but I\n            bring a creative and strategic lens that most tech consultants don&#8217;t have. I&#8217;m not here to sell you a tool\n            or a template. I&#8217;m here to help you build something that actually works.<\/p>\n        \n    <\/div>\n    \n\n<\/div>\n\n\n\n<div class=\"wp-block-group ppcapiro-skills is-layout-constrained wp-container-core-group-is-layout-15701bb7 wp-block-group-is-layout-constrained\">\n    \n    <p class=\"section-label wp-block-paragraph\">Expertise<\/p>\n    \n    \n    <h2 class=\"wp-block-heading\">Lo que realmente s\u00e9 hacer.<\/h2>\n    \n    \n    <div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-7387b849 wp-block-columns-is-layout-flex\">\n        \n        <div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n            \n            <h4 class=\"wp-block-heading\">AI &amp; Data<\/h4>\n            \n            \n            <ul class=\"wp-block-list\">\n                <li>Herramientas de IA para negocios (ChatGPT, Copilot, automatizaci\u00f3n)<\/li>\n                <li>Power BI, Tableau, visualizaci\u00f3n de datos<\/li>\n                <li>Automatizaci\u00f3n de procesos de negocio<\/li>\n                <li>Sistemas de IT e infraestructura<\/li>\n                <li>Python, SQL (nivel de an\u00e1lisis)<\/li>\n            <\/ul>\n            \n        <\/div>\n        \n        \n        <div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n            \n            <h4 class=\"wp-block-heading\">Brand &amp; Creative<\/h4>\n            \n            \n            <ul class=\"wp-block-list\">\n                <li>Sistemas de identidad de marca (logo, color, tipograf\u00eda, voz)<\/li>\n                <li>Dise\u00f1o visual y direcci\u00f3n de arte<\/li>\n                <li>Producci\u00f3n de video y fotograf\u00eda<\/li>\n                <li>Dise\u00f1o de eventos y direcci\u00f3n creativa<\/li>\n                <li>Redacci\u00f3n y estrategia de contenidos (ES\/EN)<\/li>\n            <\/ul>\n            \n        <\/div>\n        \n        \n        <div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n            \n            <h4 class=\"wp-block-heading\">Strategy &amp; Business<\/h4>\n            \n            \n            <ul class=\"wp-block-list\">\n                <li>Estrategia digital y planificaci\u00f3n de negocio<\/li>\n                <li>Estrategia de marketing y crecimiento<\/li>\n                <li>Consultor\u00eda y asesor\u00eda de negocios<\/li>\n                <li>Speaker y facilitador de talleres<\/li>\n                <li>Biling\u00fce (ingl\u00e9s \/ espa\u00f1ol)<\/li>\n            <\/ul>\n            \n        <\/div>\n        \n    <\/div>\n    \n<\/div>\n\n\n\n<div class=\"wp-block-group ppcapiro-closing-cta is-layout-constrained wp-container-core-group-is-layout-951bb200 wp-block-group-is-layout-constrained\">\n    \n    <h2 class=\"has-text-align-center wp-block-heading\">\u00bfQuieres trabajar con alguien que habla tanto tech como creatividad?<\/h2>\n    \n    \n    <p class=\"has-text-align-center wp-block-paragraph\">Let&#8217;s have a conversation. No pitch, no pressure.<\/p>\n    \n    \n    <div class=\"wp-block-buttons is-content-justification-center is-layout-flex wp-container-core-buttons-is-layout-3e41869c wp-block-buttons-is-layout-flex\">\n        \n        <div class=\"wp-block-button\"><a class=\"wp-block-button__link\" href=\"\/es\/work-with-me\/\">Trabajemos juntos \u2192<\/a><\/div>\n        \n        \n        <div class=\"wp-block-button is-style-outline is-style-outline--1\"><a class=\"wp-block-button__link\" href=\"\/es\/contact\/\">Schedule a Call\n                \u2192<\/a><\/div>\n        \n    <\/div>\n    \n<\/div>","protected":false},"excerpt":{"rendered":"<p>25 years building things that work. Engineer. Creative. Strategist. Miami. I&#8217;m Pepe Capiro \u2014 a Miami-based consultant who helps businesses [&hellip;]<\/p>\n","protected":false},"author":0,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","ast-disable-related-posts":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"default","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"footnotes":""},"class_list":["post-12","page","type-page","status-publish","hentry"],"_links":{"self":[{"href":"https:\/\/pepecapiro.com\/es\/wp-json\/wp\/v2\/pages\/12","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/pepecapiro.com\/es\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/pepecapiro.com\/es\/wp-json\/wp\/v2\/types\/page"}],"replies":[{"embeddable":true,"href":"https:\/\/pepecapiro.com\/es\/wp-json\/wp\/v2\/comments?post=12"}],"version-history":[{"count":0,"href":"https:\/\/pepecapiro.com\/es\/wp-json\/wp\/v2\/pages\/12\/revisions"}],"wp:attachment":[{"href":"https:\/\/pepecapiro.com\/es\/wp-json\/wp\/v2\/media?parent=12"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}